Raise awareness, change perceptions and increase market share in crowded terrain against larger competitors.
Inspired by our primary Aortic by Design message, every communication piece aimed at conveying our Strategic Decision that's built into every Bolton innovation: Quality design leads to a better quality of life.
Bolton's authenticity, elegance, and focused dedication on every detail is a complete 180 in the aortic disease treatment space.
Our global campaign leveraged their industry differentiation by establishing a clean, modern, and sophisticated visual identity for the launch of the new Bolton brand.
(via Bolton Medical Resources)
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Mortar Advertising Inc. San Francisco. Advertising. Branding. Creative. Strategy. Marketing.